The first part of an insightful Hotel Marketing video Series, analysing how to create a Digital Marketing Strategy in the Travel Industry. In this first part we are looking at creating a Marketing Strategy direction, strengthening the Hotel Brand Reputation online and picking the right Social Channels to build engagement on and communicate with travellers. This video series comes also as a preview to my upcoming book on Hotel Marketing and how to use Digital Marketing for turning your resort into a hot tourist attraction. My new #1 Bestselling Book: "The Tourist Magnet Formula" Digital Marketing book for the Hospitality industry: Link: http://geni.us/TouristMagnetFormula My Filming Equipment: Camera: http://geni.us/NikonCamera Lights: http://geni.us/Staticlights Microphone: http://geni.us/boyamic Instagram marketing Video (Part 1) https://www.youtube.com/watch?v=c_bo1JqAbGs&t=14s How To Set Up a Successful Youtube Channel: https://www.youtube.com/watch?v=3LFHEu6LQYg&t=1s How to create a Digital Marketing Plan: https://www.youtube.com/watch?v=MWjnkC1gyys&t=1s Omnichannel Marketing: https://www.youtube.com/watch?v=Ep8r7bsY6Cs&t=8s Enjoy, and leave in the comments below your thoughts, suggestions and insights you have discovered through your experience as well! Also, if you have subjects on what would you like to find out more details on in the upcoming videos, I'd be happy to hear from you :) The upcoming videos will also cover: Social Media Social Media Marketing Instagram Marketing Facebook Marketing Youtube Marketing Video Marketing Influencer Marketing Viral Marketing Direct Response Marketing Omnichannel Marketing / Multi channel Marketing Email Marketing Marketing in the Luxury Goods industry Music Marketing Arts Marketing Entrepreneurship Student Entrepreneurship Entrepreneur LIfestyle Digital Currencies Crypto Currencies Business Innovation Business Strategy Business Start-up
Views: 2583 Andrei Tiu
Hotel marketing plan for quickly increasing your number of direct bookings and lowering your dependency on the OTAs by building trackable marketing channels. These are the A/B tested methodologies of direct response marketing, translated into the hospitality industry in a straightforward 30 day plan. To get all the details on our hospitality marketing plan, visit: http://moredirectbooking.com/hospitality-marketing-plan/
Views: 9354 More Direct Bookings
Customer expectations and buyer journeys have changed. Customers now interact with brands via digital customer service channels; Facebook has evolved into a local guidebook; voice search and chatbots have changed the way we search for information; review sites have impacted our purchasing decisions. In this webinar, Dawn Gribble, Founder & CEO of Virtual Solutions, discusses the latest trends in digital marketing for hotels, restaurants and F&B brands. She shares her predictions for the future and ideas on how you can enhance your online presence. She will also highlight proven strategies from top brands that are winning today. Get new insights on: ✅ Key digital marketing trends for 2019. ✅ How brands can manage and take control of their online reputation. ✅ How to optimise your social media and Google profiles For more information visit https://virtual-solutions.co.uk 👇👇👇 Join Hundreds of Fellow Hoteliers & Restaurateurs Get expert hospitality marketing tips straight to your inbox, and get ahead of the competition. Subscribe to our Weekly Take-Away Newsletter. http://eepurl.com/baGsiz ⭐⭐⭐⭐⭐
Views: 2450 Virtual Solutions Global
In this tutorial, you'll find tips on how to kick-start your hotel marketing. how to prepare yourself to face the world of hospitality marketing for freshers. Just 5 TIPS:- know your product, know your customer, Relationship building, Listen& reply, Don't Criticize your competitor. https://www.youtube.com/channel/UCC4qh8002LRTDWhdusZIheA
Views: 2361 hospitality crew
http://www.digitalmarket.asia Starwood Hotels & Resorts APAC Digital Director Janice Chan talks us through how she uses digital, and especially mobile, to deliver differentiated brand experiences for her nine luxury hotel marques
Views: 22697 DigitalMarketAsia
A 6-circle Digital Marketing Strategy is laid out and well explained by Avijit Arya helping marketers to expand their business and better their ROI. Find Avi Arya here: Website: http://www.avijitarya.com LinkedIn: https://in.linkedin.com/in/avijitarya Twitter: https://twitter.com/avijitarya Facebook: https://www.facebook.com/AskAviArya
Views: 6071 Avi Arya
In this video, You will learn how hotels and resorts can leverage Digital Marketing to increase their direct bookings and sales. Please get in touch with our team of digital marketers who specialize into Hotels and Resorts Digital Marketing. www.innomindtech.com
Views: 2647 InnoMind Technologies
Learn how to increase direct hotel bookings in this video, which features a one-on-one interview with the general manager of the Westin Austin Downtown Hotel. See how hotel management training techniques can be applied in successful and innovative ways, such as: offering personalized service, optimizing hotel marketing materials and getting to know your customer base. For more tips on this topic, read our full report: http://bit.ly/2dYQv1q And to compare dozens of hotel management software systems, check out product reviews and screenshots here: http://bit.ly/2e50zJQ Special thanks to the Westin Austin Downtown Hotel for providing some of the footage of their hotel this video.
Views: 22701 SoftwareAdvice
Webinar on April 17, 2018. ---- When it comes to your hotel website, how do you make sense of the hundreds of points of data coming through your analytics dashboard? What numbers give you insightful information, and which ones are mainly vanity metrics? In this webinar, experts from Travel Tripper’s digital agency and digital marketing teams discuss the most important metrics in website engagement, conversion optimization, and attribution that hotel marketers need to know to make informed decisions about their direct web channel. Our experts will discuss: Website engagement tracking - Understanding Google Behavior Flow, organic sessions, and referrals - Measuring early and mid-funnel user engagement - Optimizing marketing and revenue management strategies based on website engagement Conversion optimization - How mobile and desktop conversions differ and the impact of source, location, ADR and rate strategy - The importance of calculating conversion rates in the context of revenue - Optimizing your website for mobile bookings Attribution and ROI - Understanding the multiple touchpoints prior to conversion - How to fairly and realistically assign attributions - Determining overall channel performance
Views: 1450 Travel Tripper
Part 4 of 5 “How to Improve your Independent Hotel or Bed & Breakfasts Success” If you do not have access to the 5 Part Video Series click the following link http://www.keystonehospitalitydevelopment.com/improve-your-independent-hotel-or-bed-breakfasts-success-sign-up/ or visit http://www.keystonehospitalitydevelopment.com and click Training Course Marketing is important when running most businesses but is imperative when operating an Independent Hotel or Bed & Breakfast. Are you getting the biggest “Bang for Your Buck” for your marketing dollar? We will look a couple of exercises to see if your brand is holding up, ways to improve your website, the importance of a blog and the benefits collaborating with other businesses. In this video we also have a special announcement. Introducing “The Complete Guide to Operating an Independent Hotel or Bed & Breakfast” Training Course which will include: in-depth step-by-step videos, ebooks and checklists on setting up an organizational strategy, management strategy, outsourcing, employee hiring & firing, training, communication, techniques, customer service, handling complaints, upselling, marketing, branding, email strategy, social media, property improvements, trends plus much, much more. This course is designed for owners of Independent Hotels or Bed & Breakfasts who wish to improve their Businesses Practices and Patronage, while enjoying a Fun & Fulfilled Life as an Hotelier. For more information, click the link below (or copy the url & paste in your favourite web browser address bar). http://www.keystonehospitalitydevelopment.com/blog/Hotel-and-Bed-and-Breakfast-Training.html To stay in touch: Join us on Facebook at KeystoneHDC https://www.facebook.com/KeystoneHDC And on Twitter at KeystoneSquad https://www.twitter.com/KeystoneSquad If you have any comments, we would love to see them. Until next time, Have Fun, Enjoy Life and Let Success Follow! http://www.keystonehospitalitydevelopment.com/improve-your-independent-hotel-or-bed-breakfasts-success-sign-up/
Views: 11722 Keystone HDC
This is Episode 54 of The Business Marketing Show. For more on this episode visit our website at http://www.businessmarketingshow.com/hotel-tourism-hospitality-online-marketing-strategy/ For detailed notes on the online marketing strategy Brendan's team uses with hotels, tourism and hospitality businesses, visit https://www.thesearchengineshop.com/online-marketing-accommodation-hotels/ The Business Marketing Show is hosted by Brendan Tully and Ed Keay-Smith. Learn more about Brendan's business at http://www.thesearchengineshop.com Learn more about Ed's business at http://www.onlineimpact.com.au In this episode we share the online marketing strategy we use with clients in the hotel, tourism and hospitality space. This episode is designed to be a broad strokes guide for businesses of this type an is similar to what we’d present in one of our online marketing workshops. A warning upfront: the strategy outlined here could easily be a 12 month project so important that you take this into consideration while you’re listening and not get overwhelmed. The episode is split into two sections, quick wins, must haves and low hanging fruit and then the more broad higher level business strategy.
Views: 10743 The Business Marketing Show
In this video Dr Vivek Bindra Talks about 7 Marketing Strategies through which your customer will come to you. To Attend a 4 hour Power Packed “Extreme Motivation & Peak Performance” Seminar of BOUNCE BACK SERIES, Call at +919310144443 or Visit https://bouncebackseries.com/ To attend upcoming LEADERSHIP FUNNEL PROGRAM, Call at +919810544443 or Visit https://vivekbindra.com/upcoming-programs/leadership-funnel-by-vivek-bindra.php Watch the Leadership Funnel Program Testimonial Video, here at https://youtu.be/xNUysc5b0uI Follow our Official Facebook Page at https://facebook.com/DailyMotivationByVivekBindra/ and get updates of recent happenings, events, seminars, blog articles and daily motivation.
Views: 1303603 Dr. Vivek Bindra: Motivational Speaker
500 Social Media Marketing Tips, the #1 Amazon Bestseller: Amazon US: http://www.amazon.com/dp/B007L50HE6 Amazon UK: http://www.amazon.co.uk/dp/B007L50HE6 Paperback: http://amzn.com/1482014092 Follow Me / Hire Me: http://www.andrewmacarthy.com http://www.facebook.com/500socialmediatips https://pinterest.com/andrewmacarthy http://www.twitter.com/andrewmacarthy http://uk.linkedin.com/in/andrewmacarthy With a high turnover of customers and a pressure to fill rooms, social media gives hotel owners a precious opportunity to attract new customers and encourage previous ones to return. Here are 5 ways that hotels can use social media. These examples are all lifted from London-based hotels, but can apply pretty much anywhere. Social Media For Hotels, Social Media Marketing Strategy, Botique Hotel Social Media
Views: 8809 Andrew Macarthy
Customer reviews have reached an important role in customers' decision process. How do German customers use customer reviews? How do hoteliers in Germany, Austria, Spain, Italy and Turkey manage customer reviews and what is the market position of the most important customer review sites? During the ITB Academy Webinar a comprehensive empirical study from Worms University - conducted exclusively for ITB Berlin - were presented. Speaker: Prof. Dr. Roland Conrady, Scientific Management ITB Berlin Convention Please find more information about ITB Academy and future webinars here: www.itb-berlin.de/academy.
Views: 446 ITBBerlin
Having an online presence is essential for hotels of all sizes, but you don’t always have to spend a fortune in doing so. Luckily Google offers a treasure trove of powerful tools that are free to use and perfect to grow your business online. Google My Business – Absolutely essential for local SEO and helps your hotel appear in related search. Google Plus – Likely to appear in search results. Complete your profile, encourage customer review, use circles and hangouts. Google Trends – See which searches are trending upwards so that you can use it on your website. Google AdWords – It is linked to your Google AdWord account. Search for keywords that will bring traffic to your website. Google Analytics – Track activities on your website. Understand consumer behaviour. No digital agency required. Google Search Console – Monitor, maintain and improve your website presence within Google’s search results. YouTube – Second-largest search engine. Create, store and distribute videos that tell your story. Think with Google – Free marketing resource from Google loaded with trends, marketing insights, industry research and creative inspiration. Is your website mobile friendly? - How mobile friendly is your site? Gives a list of fixes to address the issues. Google Alerts – Keep on top of what’s being said about your company or product. You can use it on your website. Are you an accommodation provider looking for a channel manager to increase your hotel’s revenue? Learn more about STAAH Instant Channel Manager now at STAAH.COM. STAAH is a New Zealand cloud-based hotel booking engine, channel manager and website for accommodation operators. STAAH Channel Manager is packed full of advanced features yet very easy to use for accommodation providers and hoteliers. STAAH Channel Manager is an industry-leading channel management for operators of hotels, B&Bs, motels, holiday apartments and resorts. Features include real-time updates, built-in analytics and insights, iOS and Android apps, and competitor rate checker. With over 200 integrations, including OTAs, the GDS, PMSs and payment gateways, Instant Channel Manager has the connections you need to make your property a success. For more hotelier tips and trends, visit our blog at BLOG.STAAH.COM.
Views: 6246 STAAH Limited
WIHP- The Direct Booking Company WIHP- The Direct Booking Company WIHP- The Direct Booking Company Brian Solis in Paris for the release of his book What's the Future of Business. During his stay in Paris he was invited by WIHP and Pamil Visions to talk about the future of travel and hotel marketing. Aboard the VIP Paris Yacht Hotel on the Seine, here is Martin Soler of WIHP and Brian Solis the Principal Analyst at Altimeter group discussing answering the question "If you can give 3 things hotels need to do to adapt, what would they be?" For more information on hotel marketing trends visit: http://www.wihphotels.com/mag/ WIHP: The Direct Booking Company Official Website: http://wihphotels.com/ We design, engineer and support state-of-the-art marketing tools for hotels and chains. Since the creation of the company in 1999, we've been focused on helping hotels improve direct bookings through their websites and other channels. Built by marketing experts and real hoteliers, WIHP knows just what it means to manage a hotel, and created a marketing company around the true needs of the modern hoteliers. As a hotel marketing agency, we believe that we are only good if we can increase the revenue and profits of our customers, who are the most important resource we have. Our business purpose is to guide our customers in the hotel marketing world, and to help them make the right decisions that can be measured in increased results. We believe that the best marketing is about promoting and selling the truth, and that being truthful in marketing is one of the most efficient ways to boost sales. We believe that by being a great team means we need to do even more and get better results than any others on the market. We know that by hiring people that are constantly thinking one step ahead, working on developing solutions that will solve real life problems of hoteliers, we create a better future for hotel guests. We also know that our strength isn't just to have a great team but to do great actions and always measure the success. No matter how brilliant the solution, it is only as good as it gets results. how to increase direct bookings , how to increase direct bookings of hotel website , enhance direct bookings , enhance direct bookings for hotel , how to increase online bookings , enhance online bookings , how to increase website traffic , enhance website traffic , how to increase ROI for hotel , how to perform SEA campaigns for hotel , hotel website's ranking , how to perform hotel website's ranking , hotel marketing , hotel promotion , hotel web promotion , hotel marketing online , hotel internet marketing , hotel webmarketing , online marketing for hotel , hotel marketing strategy , hotel digital strategy , hotel digital marketing , digital marketing , digital marketing strategy , digital strategy for hotel , hotel marketing solutions , hotel webmarketing solutions , hospitality marketing solutions , online marketing strategy , online marketing strategy for hotel , content marketing strategy , content marketing strategy for hotel , webmarketing strategy , webmarketing strategy for hotel , web strategy for hotel , digital marketing trends , hospitality digital marketing trends , optimized hotel website , well-optimized hotel website , well-optimized hotel website design , online booking , generate significant ROI , enhance online visibility , convert website visitors , hotel search engine marketing , hotel search engine advertising , hotel search engine advertising strategy , hotel search engine optimization , hotel search engine optimization strategy , hotel social media strategy , hotel social media marketing campaign , brand protection strategy , online reputation of hotel , e-reputation of hotel , improve online reputation of hotel , remarketing strategy for hotel , fully responsive technology , fully responsive website for hotel , email marketing strategies , website for hotel , website specialised for hotel , website specialised for independent hotel
Views: 2907 WIHP - The Direct Booking Company
Competing for the attention of travel shoppers is getting harder. In today’s fast-paced digital landscape, it’s easy to ignore unsolicited messages by simply closing down a webpage. Travel shoppers are in control, and they know how to avoid distractions. Smart hotel marketers are realizing the value of content marketing in cutting through the clutter. Content marketing is a way to communicate the value of your property to travel shoppers, without directly selling. And it works. This video outlines the winning formula for a successful content marketing strategy; one that helps travel shoppers through their shopping journey and wins you more business.
Views: 3490 Leonardo
Watch the video to find out more about enhancing your hotel's revenue management and pricing strategy for maximum profits! Panel discussion on enhancing hotel's revenue management and pricing strategy for maximum profits featuring: • Grahame Tate, Managing Director Asia Pacific, IDeaS a SAS Company, Australia • Philip Schaetz, Senior Vice President, Sales & Marketing, Kosmopolito Hotels International, Hong Kong • John Augustin, Director of Operation, The Everly Group, Malaysia • Nobert Vas, Vice President Sales & Marketing, Aston International, Singapore Economy Hotel World Asia 2012-The economy hotel conference for hotel owners, property developers, investors and operators looking to enter or expand their market share in Asia Pacific on the economy and limited service segment. Visit our website: http://www.terrapinn.com/conference/economy-hotels-world-asia Subscribe! http://www.youtube.com/subscription_center?add_user=thepearlestate Read our blog: http://blogs.terrapinn.com/total-real-estate/ Follow us on twitter: http://twitter.com/t_real_estate
Views: 56186 ThePearlEstate
Here is the site I mentioned in the video which helps you fill hotel rooms: http://www.hoteliercircle.co.uk In this video I explain how to fill hotel rooms if you are a manager or an owner of a hotel. For hotel owners and managers, it is typically very difficult to book hotel rooms. In fact, a very big part of their time and effort is spent trying to fill hotel rooms. 20+ free marketing ideas: https://www.youtube.com/watch?v=4JUcT2JhDyM How to find and choose a great domain name: https://www.youtube.com/watch?v=uYhtFnxWlhk User experience tutorial: https://www.youtube.com/watch?v=YHJ3KNJlmWo What is website hosting: https://www.youtube.com/watch?v=HtY76cUHXIo How to create a great marketing strategy: https://www.youtube.com/watch?v=afSInLfp9PM Direct marketing tutorial: https://www.youtube.com/watch?v=cBSkeWGskKc What is a sales funnel, and how to improve your sales funnel: https://www.youtube.com/watch?v=rxQ4fSuvLjw How to sell jewelry: https://www.youtube.com/watch?v=ALrcOq5FD7c How to sell a food product: https://www.youtube.com/watch?v=EFxI9o_P-N8 Seth Godin purple cow - how to get great marketing ideas: https://www.youtube.com/watch?v=s1I9lxOF7j8 What is guest blogging and should you do it: https://www.youtube.com/watch?v=iKtXVrQrYdQ How to create a website or blog: https://www.youtube.com/watch?v=fC28VOKg05s How to do paid search marketing: https://www.youtube.com/watch?v=6WH7BNwPgic How to sell books: https://www.youtube.com/watch?v=jo7TiPhfU_8 Marketing plan template: https://www.youtube.com/watch?v=11f_4qyMTAE How to start a successful blog: https://www.youtube.com/watch?v=5JEEBmNH1j8
Views: 13259 Start & Grow Your Business
Request a software demo of this solution for your mobile app 📱 @ https://www.pulsatehq.com/ Mobile App marketing strategies for hotels explained Did you know in a recent report, 46% of millennials booked a hotel room using their mobile phone. Today’s episode focuses on the top 5 mobile marketing strategies used by hotels In today’s episode you will learn: 0:25 What are the mobile marketing challenges for hotels in 2016? We investigate what the challenges for hotels are in 2016 and how to overcome them. 1:21 What are the top trends relating to mobile for hotels? We reveal the top trends hotels should consider implementing in 2016. 2:10 How did the Hilton Hotel group utilize mobile marketing techniques? We discuss how the Hilton hotel group used their app to uniquely market their product. 2:41 How did the Best Western Hotel group utilize mobile marketing techniques? We show you how Best Western Hotel group used geofencing at airports to increase conversions within their app 3:04 What are the best use cases of mobile app marketing for hotels? We explain some modern use cases for hotel mobile app marketing. Read the full article here: http://academy.pulsatehq.com/mobile-app-marketing-strategies-for-hotels Are you a hotel with an app? We would love to hear about your mobile marketing strategies and what successes you are having in the comments below. If you haven’t already, hit the subscribe button and be the first to be alerted about new academy episodes ====================================================== Socialize with Pulsate: Subscribe To "Pulsate™" Channel HERE: https://www.youtube.com/c/pulsatehq?sub_confirmation=1 Connect with Pulsate™ on LinkedIn HERE: https://www.linkedin.com/company/pulsate ===================================================== About Pulsate Pulsate is an All-in-One mobile marketing growth stack used by leading mobile marketers to drive sales from their app, increase user engagement and deliver experiences to build brand loyalty. =====================================================
Views: 3947 Pulsate HQ
This is the greatest marketing strategy for 2018 that I can give any of you... Focus heavily on being successful with social media marketing specifically with Instagram and Facebook. If you don't, your chances of success will be much slimmer than anyone that does. Really happy that I got to give this keynote at Business Squared in Brisbane, Australia! Let me know in the comments below what you thought was the most insight part! ;) Thank you for watching this video. I hope that you keep up with the daily videos I post on the channel, subscribe, and share your learnings with those that need to hear it. Your comments are my oxygen, so please take a second and say ‘Hey’ ;). — Follow my entrepreneurial journey here: https://www.youtube.com/playlist?list=PLfA33-E9P7FA-A72QKBw3noWuQbaVXqSD — ► Subscribe to my channel here: http://www.youtube.com/subscription_center?add_user=GaryVaynerchuk ►Check out my second channel here: http://www.youtube.com/askgaryvee — Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 4 locations. Gary is also a prolific public speaker, venture capitalist, 5-time New York Times Bestselling Author, and has been named to both Crain’s and Fortune’s 40 Under 40 lists. Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age. — Check out my Alexa skill!: http://garyvee.com/garyvee365 — Follow Me Online Here: 2nd YouTube: http://www.youtube.com/askgaryvee Instagram: http://instagram.com/garyvee Facebook: http://facebook.com/gary LinkedIn: https://www.linkedin.com/in/garyvaynerchuk/ Snapchat: http://snapchat.com/add/garyvee Website: http://garyvaynerchuk.com Soundcloud: http://soundcloud.com/garyvee/ Twitter: http://twitter.com/garyvee Medium: http://medium.com/@garyvee Planet of the Apps: http://planetoftheapps.com Podcast: http://garyvaynerchuk.com/podcast Wine Library: http://winelibrary.com Official Merchandise: http://garyveeshop.com Subscribe to my VIP Newsletter for exclusive content and weekly giveaways here: http://garyvee.com/GARYVIP
Views: 757807 GaryVee
The internet has leveled the playing field between boutique hotels and larger hotel chains, giving smaller hotels an equal opportunity to market themselves. Marketing is no longer the same... there are newer channels of online marketing sprouting up, making it important to use the medium most suitable for your hotel to stand out. Speaker: Nathalie Salas Marketing Consultant for Start-ups & Hospitality Clients MCIM Chartered Marketer
Views: 5691 Hotelogix
CNBC-TV18 is India's No.1 Business medium and the undisputed leader in business news. The channel's benchmark coverage extends from corporate news, financial markets coverage, expert perspective on investing and management to industry verticals and beyond. CNBC-TV18 has been constantly innovating with new genres of programming that helps make business more relevant to different constituencies across India. India's most able business audience consumes CNBC-TV18 for their information & investing needs. This audience is highly diversified at one level comprising of key groups such as business leaders, professionals, retail investors, brokers and traders, intermediaries, self-employed professionals, High Net Worth individuals, students and even homemakers but shares a distinct commonality in terms of their spirit of enterprise. Subscribe to our Channel: https://www.youtube.com/user/CNBCTV18 Like us on Facebook: https://www.facebook.com/cnbctv18india/ Follow us on Twitter: https://twitter.com/CNBCTV18News Website: http://www.moneycontrol.com/cnbctv18/
Views: 859 CNBC-TV18
LuxuryJourney New York-based hospitality marketing agency helping restaurants and luxury hotels increase organic growth through SEO and creative campaigns. Hospitality marketing is what makes the world’s most forbidden destinations locatable by interested guests and excursionists today. You could own a beautiful luxury hotel, a one-of-a-kind crescent pool that overlooks the ocean, or castle with underground tunnels for once-in-a-lifetime travel opportunities. You could own all of this, and never secure a steady stream of tourists and travelers. Without digital advertising, marketing exposure, and leads to your restaurant, luxury resort hotel or travel agency, people will never be able to find what you have to offer. Since the technological revolution of the world nearly 20-years ago now, the nature of marketing and how we locate brands and services has changed entirely. What used to be “cold-calling” is now messaging on Instagram, direct messaging on Twitter or email marketing. We’re cognizant of the ever-changing nature of hospitality and travel marketing strategies in our world today, which is why we offer a fusion of marketing solutions, digital marketing support, and social media marketing campaigns, catered perfectly to fit your brand. Travel Marketing Consultancy And of course, for everything else you desire from us, we provide strategic travel marketing consultancy on everything related to hospitality and travel marketing strategies. Whether it’s campaign ideas for Live Video on Facebook, or chasing down a reporter at a newspaper halfway around the world, we’re here to provide 24-7 communication, support, and success for you and your operation. Contact Information: LuxuryJourney 1177 Avenue of the Americas, 5th Floor, New York City, NY 10036 Email: [email protected] Phone: 646-820-9558 https://travelpublicrelationsfirm.com We understand the luxury hospitality industry, and that is why we only work with tailored marketing plans for our clients. Luxury lifestyle brands require individualized campaigns in line with their brand identity. Market your brand luxury brand like a celebrity. Travel and Hospitality Marketing Agency in New York City, New York. http://travelpublicrelationsfirm.com/hotel-marketing-agency/ https://travelpublicrelationsfirm.com/hospitality-marketing-agency/ https://travelpublicrelationsfirm.com/services/ https://travelpublicrelationsfirm.com/about-travel-pr-firm/ https://travelpublicrelationsfirm.com/luxury-marketing-agency-nyc/ Our Services Marketing Strategy Blogger Engagement Custom Brand Campaigns Influencer Engagement International Media Opportunities Local Partnership Opportunities Marketing Partnership Strategies Measurable Results Media Networking Strategic Consultancy Digital Marketing Content Marketing Online Editorials Organic Growth Photography and Video Press Releases SEO (Search Engine Optimization) Visual Content Creation Social Media Media and Trend Monitoring Social Influence Campaigns Social Media Engagement Social Media Marketing Social Media Optimization Social Media Setup Social Media Training Luxury Brands, Boutique, and Hotel Marketing Consultant Located in New York City, Luxury Journey hospitality pr and digital marketing agency in New York City. New York Hotel Marketing, NYC hospitality marketing, Hotel Marketing NYC, Luxury Boutique Hotel Marketing NYC, New York City SEO Hotels, Luxury For Boutique Hotels. New York Luxury Hospitality Marketing Agency, hotel marketing agencies, hotel marketing agencies NYC, hotel marketing agency NYC, hospitality marketing agency, hotel marketing companies, and hotel digital marketing companies in NYC. Follow LuxuryJourney https://travelpublicrelationsfirm.com on Social Media: https://www.facebook.com/NYCTravelPublicRelationsFirm https://twitter.com/TravelPRfirm https://www.pinterest.com/nyctravelpublicrelationsfirm/ https://www.linkedin.com/company/travelpublicrelationsfirm https://www.youtube.com/channel/UC1uQxbcXvTrp7VJpmbCUPgQ https://clutch.co/profile/luxuryjourney https://www.adforum.com/agency/6685906/profile/luxuryjourney-public-relations-hospitality-marketing https://www.yelp.com/biz/luxuryjourney-new-york
Views: 3942 LuxuryJourney Travel PR & Hospitality Marketing
We have an in-depth guide about digital marketing for resort hotels on our training platform. Check it out here: https://bit.ly/2UmHq5w Digital marketing is becoming one of the most important parts of resort hotels’ overall marketing efforts. Having a solid digital marketing strategy can help you to stand out from the competition, entice users to consider your destination and ultimately convince them to book a stay at your hotel. This video will look at three international digital marketing strategies that you should consider if you want to boost your hotel’s bookings. First of all, use your website to boost your brand awareness. Many hotel managers want to use their website to get more direct bookings, as this allows them to avoid paying commissions to online travel agencies. However, if your brand awareness is low, then it would be a better idea to use your website as your main tool to improve this. You should target a range of keywords, from broad to specific, in order to capture users’ attention at all stages of the customer booking journey. You should also translate your website into the native languages of your target markets. You might want to consider SEO-localisation – a process which produces SEO-friendly translations. Secondly, create a connection using social media. Social media is a great way to get in touch with travellers and stay connected with them. It enables resort hotels to engage with travellers from the inspiration stage to the booking stage. Make sure that your social media content is visually attractive and useful. Consider social media contests, as these are a great way to create buzz. Remember to embrace user-generated content and encourage your guests to share on social media. You might also want to consider collaborating with a relevant Instagram influencer, as many travellers get ideas from travel influencers who they follow on Instagram. And finally, showcase your hotel using video. Video content is a great tool that you can use across all platforms. You can use videos on your website, your blog, on social media and even on your ads. Having your own channel on YouTube can also be a good tactical move to showcase your hotel’s videos. If you host your videos on YouTube, make sure to optimise them. Do your keyword research in a similar way to how you would when optimising your website content and make sure to optimise each video’s title, description and tags with your keywords. Can you think of any other digital marketing strategies for resort hotels? Let us know in the comments below!
Views: 51 Webcertain TV
how to write a marketing plan step by step guide + templates. Firms that are successful in marketing invariably start with a marketing plan. Large companies have plans with hundreds of pages; small companies can get by with a half-dozen sheets. Put your marketing plan in a three-ring binder. Refer to it at least quarterly, but better yet monthly. Leave a tab for putting in monthly reports on sales/manufacturing; this will allow you to track performance as you follow the plan. download your marketing plan template |https://app.box.com/s/ch81gi95ztzohhj0yfrczujcf78ozc6x plan should cover one year. For small companies, this is often the best way to think about marketing. Things change, people leave, markets evolve, customers come and go. Later on we suggest creating a section of your plan that addresses the medium-term future--two to four years down the road. But the bulk of your plan should focus on the coming year. You should allow yourself a couple of months to write the plan, even if it's only a few pages long. Developing the plan is the "heavy lifting" of marketing. While executing the plan has its challenges, deciding what to do and how to do it is marketing's greatest challenge. Most marketing plans kick off with the first of the year or with the opening of your fiscal year if it's different. Who should see your plan? All the players in the company. Firms typically keep their marketing plans very, very private for one of two very different reasons: Either they're too skimpy and management would be embarrassed to have them see the light of day, or they're solid and packed with information which would make them extremely valuable to the competition. You can't do a marketing plan without getting many people involved. No matter what your size, get feedback from all parts of your company: finance, manufacturing, personnel, supply and so on--in addition to marketing itself. This is especially important because it will take all aspects of your company to make your marketing plan work. Your key people can provide realistic input on what's achievable and how your goals can be reached, and they can share any insights they have on any potential, as-yet-unrealized marketing opportunities, adding another dimension to your plan. If you're essentially a one-person management operation, you'll have to wear all your hats at one time--but at least the meetings will be short! What's the relationship between your marketing plan and your business plan or vision statement? Your business plan spells out what your business is about--what you do and don't do, and what your ultimate goals are. It encompasses more than marketing; it can include discussions of locations, staffing, financing, strategic alliances and so on. It includes "the vision thing," the resounding words that spell out the glorious purpose of your company in stirring language. Your business plan is the U.S. Constitution of your business: If you want to do something that's outside the business plan, you need to either change your mind or change the plan. Your company's business plan provides the environment in which your marketing plan must flourish. The two documents must be consistent.
DIGITAL MEDIA is the second book in the Marketing Hotels and Tourism Online Series. it explains the latest Hotel Tourism Digital Media Marketing Strategies. http://MarketingHotelsTourismOnline.com/digitalmedia It follows HOTEL WEBSITE, a bestseller that covers on-site digital marketing strategies. DIGITAL MEDIA shows you how to get featured in the press, in articles, blogs, social media, video and maps with cost-effective advertising and promotions. It provides you with easy-to-follow explanations of what needs to be done with actionable steps on how to do it, so that you can effectively hire and manage the right marketing people or do it yourself. The book is full of hidden gems and advice that will save you time and money as well as get results. It lists tools, technology and marketing strategies that will help you stand out from the crowd, get found by the right travellers and stay on top in an ever-changing digital world. Discover the latest tools and technology and will learn how to: Build your Digital Media presence and sales machine Make social media work for you Build a stellar reputation Get on the map Get featured in the press Get ranked and get found Get more visitors and convert more bookings What you get: - Invaluable trade resources, tools and technology - Tried and proven strategies that are state of the art Simple and powerful advice that makes sense of digital media
Views: 73 Ian R Clayton
http://seovideo.marketing/hotel-marketing.html Hotel Marketing Strategies Your new strategy marketing your Hotel or Resort should be Video Marketing.Show the world what makes you outstanding with your business by adding Videos to your Hotel Marketing Strategy. HOTEL MARKETING Stuttgart Michael Karl Lenaustr.15 74343 Sachsenheim / Germany SKYPE: goldplatingasia Mail: [email protected] Phone: +49 7147-708221 Google Plus: https://plus.google.com/117035200630499813281
Views: 2412 Video Marketing Stuttgart
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Views: 206698 Positive Revolution
http://bestbusinessreviews.co.uk/ hotel marketing strategy - show the world what makes you outstanding with your business by adding videos to your hotel marketing strategy.. - The Hilton Hotel Marketing Strategy Sample Hotel marketing strategy pdf,best internet marketing company in india,business planning template,pardot marketing automation software - Reviews 5 mobile app marketing strategies for hotels | pulsate academy. Download Tips Ideas And Strategies For How To Fill Hotel Rooms Free mp3 download on InstaMp3 for free, very fast and in best Quality Digital marketing strategy for hotels - insights How to promote a hotel with the internet moving so rapidly with new developments every day, week and month … Here is a 10 step plan on how to market a hotel online marketing strategy for tourism & accommodation businesses.
Views: 53 bestbusiness reviews
You need a marketing strategy to succeed. http://www.deanlewis.biz We take a look at two examples of marketing strategy examples, restaurants and hotels to get a better understand of the exact mix used to promote these two businesses. It's not as simple as just getting a Facebook page and we will explore these needs. Understanding the differences in marketing, even within the same business is critical to success. For example, in a hotel you may have a convention center, which needs to market itself to business people; but the front desk need to market to tourists. Even in the same building, you have different marketing requirements. http://youtu.be/GNRPRH-E-sI Marketing Strategy Examples If you would like to learn more about making a YouTube Video like this: http://www.youtube.com/yt/dev/ DeanLewis.net 1319 Willow Creek Lane Sevierville, TN 37876 Music by: Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 http://creativecommons.org/licenses/by/3.0/
Views: 29355 Dean Lewis
Hello and Welsome to Smart Hotel Marketing.in, I am Gopal Kamath A Hotelier,Resort owner and I am Here to help you Promote your Restaurant,Hotel or a Resort. I have Compiled a Free Report Titles the 10 Step Marketing Plan For Doubling Your Sales. Download this Free Report by Going to smarthotelmarketing.in and ENtering your Name and Email id.
Views: 1123 gopal kamath
For more study help on Marketing Segmentation visit our free website: https://www.tutor2u.net/business/topics/market-segmentation The STP (segmentation, targeting & positioning) model of marketing is outlined in this revision video.
Views: 312306 tutor2u
LuxuryJourney is a hospitality marketing agency specializing in offering digital marketing strategies to increase hotel bookings. https://travelpublicrelationsfirm.com Digital Marketing For hotels in New York City, Miami, and Northern New Jersey. Increase your web presence and hotel online rankings with digital marketing. Hotels need online marketing to drive traffic and revenue. Let the hotel marketing experts at LuxuryJourney design your online strategy. Contact Information: LuxuryJourney 1177 Avenue of the Americas, 5th Floor, New York City, NY 10036 Email: [email protected] Phone: 646-820-9558 We help hotel sales and marketing directors build unique and creative hospitality marketing campaigns. Let’s draft the perfect hotel marketing strategy to gain more direct bookings, we know how to market hotels can improve direct bookings with search engine optimization and digital marketing. We can help you dominate your market and reach international customers. Follow LuxuryJourney https://travelpublicrelationsfirm.com on Social Media: https://www.facebook.com/NYCTravelPublicRelationsFirm https://twitter.com/TravelPRfirm https://www.pinterest.com/nyctravelpublicrelationsfirm/ https://www.linkedin.com/company/travelpublicrelationsfirm https://www.youtube.com/channel/UC1uQxbcXvTrp7VJpmbCUPgQ https://clutch.co/profile/luxuryjourney https://www.adforum.com/agency/6685906/profile/luxuryjourney-public-relations-hospitality-marketing https://www.yelp.com/biz/luxuryjourney-new-york DIGITAL MARKETING AGENCY LuxuryJourney is a hospitality marketing agency specializing in offering hotels digital marketing services for luxury and boutique hotels. We help hotels increase their online presence and rankings with effective SEO and digital marketing strategies. LuxuryJourney Travel and Hospitality Marketing agency is headquartered in Midtown, Manhattan the heart of New York City, with offices in Northern New Jersey and Miami.
Views: 1940 LuxuryJourney Travel PR & Hospitality Marketing
Watch part 1 here - http://www.youtube.com/watch?v=U83j2km26vE http://www.digitalmarket.asia Starwood Hotels & Resorts' Regional Digital Director Janice Chan takes the first shot in the "points and perks war" before changing tactics to tackle review sites and agency ecosystems.
Views: 29264 DigitalMarketAsia
Hotel Digital Marketing: 5 tips on choosing the right digital marketing agency for your hotel resort or chain. 5 tips for choosing a digital marketing agency for your hospitality property, resort and hotel. We teamed up with Simone Puorto consulting to bring you 5 amazing tips for choosing a hotel digital marketing agency for your property. Discover more about our friends at Simone Puorto Consulting. http://www.simonepuorto.com | email: [email protected] VIDEO IS FOR- This video is excellent for hotel owners, hotel managers, reservations officers, front office managers, sales managers, travel agents, tour operators, e-commerce managers, revenue managers, yield managers, internet sales, hotel sales consultants and hotel management companies, wholesalers, OTA or GDS companies. RJB Systems Ltd can build any cloud software you like, and the MyRatesMagicⓇ platform helps you create ANY Hotel Rate Plan in the Cloud and run pricing scenarios in real time. FEEDBACK & SUBSCRIBE- Please let me know what you think of this video in the comments section below. Don’t forget to Subscribe and ring the bell for the latest video upload alerts. QUESTIONS — Have a question about this video OR Hotel online distribution, Channel Management, Revenue Management, Hotel Booking Engines, Hotel Marketing (Google Adwords, SEO), Website Design and Development, Web Hosting, Hotels, Resorts, Customer Relationship Management, Property Management Systems, Payment Gateways, Reputation Management, Social Media for Hotels, Meta Search, Hotel Competition Prices, Hotel Rates Calculations, Training, Rapid Application Development, speak to me: Richard Bedenham CEO/ Founder | RJB SYSTEMS LIMITED A: 4000, Limassol Cyprus | M: +357 99 155 526 E: [email protected] Site: rjbsystems.co | Brand: myratesmagic.com | Builder: rjbsystems.builder.ai Skype: rbedenham05 | Work Time Zone: GMT +2 (+3 Day Light Savings) Twitter: https://twitter.com/MyRatesMagic Facebook: https://www.facebook.com/myratesmagic/ LinkedIn: https://www.linkedin.com/in/richard-bedenham YouTube: https://www.youtube.com/c/MyRatesMagicbyRichardBedenham Instagram: https://www.instagram.com/myratesmagic_for_hotels/ Anchor: https://anchor.fm/richard-bedenham Blog: https://myratesmagic.com/blog/ DISCLAIMER: This video contains indicative advice. Use in conjunction with professional digital marketing consultancy.
Darlene was joined by experienced and knowledgeable hotel marketers Melissa Bruckler, e-commerce consultant at Granite Hospitality, and Rupesh Patel, Vice president of ZENique Hotels. Melissa and Rupesh discussed: • How to provide travel shoppers with a visual-first experience online • Why social media continues to play an important role in hotel marketing • The increased importance of mobile optimization • What it means to source, curate, publish and amplify your hotel's story • Key "to-do's" for hotels in 2014
Views: 5166 Leonardo
In this video I am going to explain you about the restaurant business marketing. watch the whole video...o learn the best marketing strategies.. --------------------------------------------------------- 1. How to start a Restaurant Business : https://www.youtube.com/watch?v=B0Q4ct_ht4Y&t=239s 2.How to start a Fast Food Business: https://www.youtube.com/watch?v=zDEMkCR4svo&t=100s -------------------------------------------------------------------- My You Tube gear 1. Boya Omnidirectional mic : - https://amzn.to/2PGdNyz 2. Smart phone : - https://amzn.to/2PDyb3n 3. Nikon D5300 DSLR : - https://amzn.to/2A6Unbc 4. Mini Tripod for smart phone : - https://amzn.to/2OR2bU3 5. Tripod DSLR : - https://amzn.to/2zeNaGr ****************************************** Twitter : https://twitter.com/satyam_kirti Facebook : https://www.facebook.com/SatyamKirtiofficial/ In : https://www.linkedin.com/in/satyam-kirti-aa964b65/ Insta : https://www.instagram.com/satyamkirti/ Website : http://satyamkirti.com/ Website : http://coinmentry.com/ Google + : https://plus.google.com/u/0/113426646818542921834 Youtube : https://www.youtube.com/channel/UCrY2g9ytqs_A5ehPUl9rCqg?view_as=subscriber ************************************** DISCLAIMER : - This video is non promotional & created to provide only educational information of business. we/satyam kirti channel are not responsible for any profit or loss in any business ideas. our work is to provide ideas related to businesses based on the various sources available in the market. Viewers are advised to research themselves before starting any business. This video cant be used for any legal action against channel owner i.e Satyam Kirti
Views: 31324 satyam kirti
Hotel marketing strategy 2019 and video how to increase your hotel revenues with the help of internet. Internet marketing is one of the easiest and successful way to increase the hotel revenues All you need is Mr. Amit gaur software and his marketing strategies with you. Watch the video how you can motivate your competitor hotel customer also look at your hotel services and facilities before deciding to book which your competitor hotel.
Views: 92 Amit Gaur